I'm Stu Clott.

I first started automating back in 2012. I'll never forget the moment I connected QuickBooks and MailChimp through Zapier while running my own bicycle shop, a light bulb went on. Completely independent software tools could be connected together.

I owned that shop for ten years, automating a little more every year: the marketing, the intake process, the customer satisfaction process. I loved business, even when I wasn't in love with the industry. That decade taught me what small business actually feels like, not from a textbook, from the ground up.

These days I run operations and automation for a growing software company, where I built the forecasting systems, the dashboards, and 500+ automations that give hundreds of hours a year back to the team. Everything I build for small businesses comes straight out of that work: real systems, running under real deadlines, not theory.

On a personal level, I have a wonderful wife and two happy, healthy children who are the center of my life. Outside of work, I spend time working on my cars, getting out on the racetrack, and sim racing, which probably explains why I care so much about performance, feedback loops, and continuous improvement. It's the same instinct that makes me an operations guy: I like taking things that feel scattered or overwhelming and organizing them into systems that make sense. That instinct shows up at work and outside of it.

I'm based in San Diego and I work with owners all over the country. Most of it happens remotely, and I am glad to come to you when that helps.

Small businesses are the work I care about most, and they are the reason this site exists. When AI started doing more than just chat, everything clicked: someone who understands how the back end of software works can now build exactly what a business needs. No engineering degree required.

The programs I build have very little AI in them at the end, the data movement is deterministic and rock solid. AI is the small piece that summarizes, drafts, and understands. Low maintenance, low risk, high reward.

I'm a moving billboard for AI, but I don't see it as the end game. It's just a tool to make our lives more efficient. The goal was never the tool. The goal is the life.